Back Porch is more than a bookstore — it’s the place to
log off
and
lean in
to community.
Back Porch is the (fictional) bookstore of your dreams.
Branded in collaboration with designer Kayley Ulett, this project was inspired by our desire to unplug and connect with other creatives and book lovers.
Back Porch is the ideal “third space”—somewhere far removed from algorithms, AI, and technology.
This idea is reflected in every aspect of the branding, including website content, social media posts, sample events, and our analog book recommendation form (inspired by sandwich shop order forms).
social posts
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social posts ***
bookmarks, book rec form, and merch